How-to · Oct 2026
How to test if ChatGPT knows your brand — properly
Why one prompt proves nothing, and the 12-prompt protocol that actually measures brand knowledge.
Read →Analysis · Oct 2026
Reddit's outsized role in AI citations
Community threads keep showing up in AI answers. Why engines trust them, and how to participate without astroturfing.
Read →Strategy · Sep 2026
AI Overviews and the SEO survival guide
What the 58% CTR decline means for content portfolios — and which pages to convert first.
Read →Data · Oct 2026
State of GEO Q4 2026: the preview
Concentration ratios, engine disagreement, and the third-party citation effect — before the full edition.
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